AppDetex

Online brand and IP protection platform

Product Overview

AppDetex, now rebranded as Tracer, is a global leader in brand protection, specializing in securing digital assets across Web2 and Web3 channels. Their flagship product, Tracer Protect, leverages human-in-the-loop AI and machine learning to continuously trace, analyze, and mitigate brand misuse, including counterfeiting, trademark infringement, and online impersonation. Tracer Protect automates the detection of infringing content, classifies and scores infringements, correlates bad actor networks, and enforces customer directives, enabling businesses to significantly decrease the mean time to detect and enforce instances of brand misuse.

Features

  • Automated detection of infringing content
  • Classification and scoring of infringements
  • Correlation of bad actor networks
  • Enforcement of customer directives
  • Customizable detection criteria
  • Automated enforcement rules
  • Capture and timestamping of infringing activity for case management and litigation

Company Details

Headquarters
🇺🇸 Boise, United States
Founded
2012
Type
Legal Tech Vendor
Funding Stage
Bootstrapped
Pricing
Custom
Deployment
Cloud